Our Team

Yehuda Naftali
  • Yehuda Naftali
  • Chairman of the Board and Founder

Mr. Naftali has an active role in navigating the company, and setting its goals and strategies. Mr. Naftali has over 40 years of experience in the business of site location, construction, and management of open air shopping centers.

His real estate career began in West Hollywood and West Los Angeles developing and redeveloping commercial properties for retailers.

Eitan Bar Zeev
  • Eitan Bar Zeev
  • Chief Executive Officer

Eitan Bar Zeev is the Chief Executive Officer of BIG Shopping Centers.  As CEO, Eitan serves as the principal leader for the execution of BIG’s overall business strategy in all markets around the globe.

Prior to joining BIG in 2004, Eitan worked for McDonald’s in Israel for 11 years, where he served as President in his last role there.  Eitan brings a wealth of experience in retail marketing and brand building.

Eitan graduated from the Hebrew University of Jerusalem with a degree in Economics.

Stanley McElroy

Stanley McElroy serves as the President of BIG Shopping Centers USA. Stan is in charge of the company’s operations in the United States and its investment criteria.

With over 30 years of experience as a leading national broker with CB Richard Ellis, Stan worked with institutionalized landlords in leasing shopping centers and representing national retailers.

Stan graduated from the University of California, Los Angeles (UCLA) with his Bachelor’s Degree in Economics.

Michael Bar
  • Michael Bar
  • CEO & President, BIG-RED Asset Management | Executive VP, Strategy & Business Relations
  • mbar@bram-usa.com
  • 480-878-7669

Mr. Bar joined BIG in 2008 after practicing law for 3 years at Fischer Behar Chen & Co. (FBC), one of Israel’s three largest law firms. Mr. Bar was navigating the parent company’s overseas business development in India, Serbia and mainly the United States.

In the summer of 2017, Mr. Bar relocated to the U.S. to oversee the company’s portfolio operation.

Mr. Bar has a European Master’s Degree in Law and Economics (LLM); as well as an MBA, a degree in economics, and an LLB (all from Tel Aviv University). Mr. Bar is a licensed lawyer in Israel.

Johnny Hwang

Johnny currently serves as the Vice President of BIG Shopping Centers and is primarily responsible for the acquisition and asset management of retail centers (power, neighborhood and lifestyle) both wholly-owned and through joint ventures.

Prior to BIG, he was a manager in the Ernst & Young’s Transaction Real Estate practice with experience in investment analysis, due diligence, valuation, and other advisory services for investors, private equity firms, lenders, and owners. Johnny also spent four years with Ernst & Young’s Assurance practice in San Francisco and is a Certified Public Accountant in the State of California.

Johnny graduated from the University of Southern California with an undergraduate degree in Accounting and later went back to earn an MBA degree.


Elad Pedy
  • Elad Pedy
  • CFO, BIG Shopping Centers USA & BIG-RED Asset Management
  • epedy@bram-usa.com
  • 480-878-6876

Mr. Pedy joined BIG (Israel) in 2010, serving as the top controller heading the accounting team. Since 2015, Mr. Pedy has been the Chief Financial Officer and is in charge of BIG USA and BIG RED Asset Management’s accounting teams.

Mr. Pedy started his accounting career at E&Y Israel, acquired his MBA from Israel and is a licensed CPA.