Our Team

Yehuda Naftali
  • Yehuda Naftali
  • Chairman of the Board and Founder

Mr. Naftali has been serving as the Chairman of the Board at Big Shopping Centers, Ltd since December 27, 2007 and created BIG Shopping Centers USA, Inc. in 2010. His early real estate career began in West Hollywood and the Los Angeles Westside. With more than 35 years of experience in the business Yehuda specializes in construction, management, offsite locations, and pioneered the open-air shopping center concept in Israel.

His accomplishments have led to great success and he continues to hold an active role in BIG’s growth by navigating the company’s goals and strategies.

Eitan Bar Zeev
  • Eitan Bar Zeev
  • Chief Executive Officer

Eitan Bar Zeev is an economics graduate of the highly acclaimed Hebrew University of Jerusalem, known for Board Governors such as Albert Einstein and their eight Nobel Prize winners throughout the last decade alone. Mr. Bar Zeev is the Chief Executive Officer for Big Shopping Centers, serving as the principal leader for the implementation of BIG’s overall business strategies in all markets around the world.

Prior to joining BIG in 2004, Mr. Bar Zeev functioned as the President of the McDonald’s Corporation in Israel over a period of 11 years. Eitan contributes a wealth of knowledge and experience in retail marketing and brand building to BIG’s portfolio and continues to forefront the company’s advancement.

Stanley McElroy

As the President of Big Shopping Centers USA, Inc. Stanley McElroy provides strategic leadership for the company and its investment criteria. Specializing in leasing institutional quality shopping centers in California, Stan is nationally known for his highly successful 31 year plus commercial real estate career leading him to become the Senior Vice President for CBRE Los Angeles.

Mr. McElroy graduated from the University of California (UCLA) with a Degree in Economics and worked with longstanding proprietors in leasing shopping centers and national retail representation. He now focuses on working with BIG’s Board of Directors to manage and establish long range goals, strategies, policies and developments directing the fiscal function and overall performance of the Company in the United States.

Michael Bar
  • Michael Bar
  • CEO, BRAM | Executive VP, BIG Shopping Centers, USA
  • mbar@bram-usa.com
  • 480-878-7669

Michael Bar first joined Big Shopping Centers in 2008 after practicing law at Fisher Behar Chen & Co. (FBC), once of Israel’s largest law firms across the spectrum of integrative business legal services. With a European Master’s Degree in Law and Economics (LLM, MBA) focused on specific economic aspects in business, Mr. Bar navigated the parent company’s overseas business developments in India, Serbia and the United States.

He relocated to the U.S. in 2017 to oversee the portfolio operations for Big Red Asset Management (BRAM) as Chief Executive Officer.

Elad Pedy

Elad Pedy joined BIG (Israel) in 2010 as the Upper Controller for the BIG accounting team. Mr. Pedy has been the Chief Financial Officer for BIG Shopping Centers, USA and BIG Red Asset Management since 2015.

Mr. Pedy earned his MBA in Israel, he started his accounting career with E&Y Israel and is a licensed CPA.


Johnny Hwang

As the Vice President of Big Shopping Centers USA, Mr. Hwang is primarily focused on investment acquisitions and diligence for the Company. He is a graduate of the University of Southern California with an MBA and a BS in Accounting. Prior to BIG, he was part of Ernst & Young’s Transaction Real Estate and Assurance practices in Los Angeles and San Francisco. He also holds a Certified Public Accountant license in the State of California.